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Global marketing

Gillespie, Kate

Global marketing - 3rd ed. - Australia South-Western Cengage Learning 2011 - xvi, 582p.: ill.; 26cm

Includes bibliographical references and indexes.

ISBN: 9780538473392

Subjects--Topical Terms:
Export marketing
Export marketing -- Management

LC Class. No.: HF1416 / .gil 2011

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