Strategic management /

Lynch, Richard L.

Strategic management / Richard Lynch. - Seventh edition. - pages cm

Strategic management -- A review of theory and practice -- Analysing the strategic environment -- Analysing resources and capabilities -- Strategy dynamics -- Prescriptive purpose delivered through mission, objectives and ethics -- Purpose emerging from knowledge, technology and innovation -- Developing business-level strategy options -- Developing corporate-level strategy options -- Strategy evaluation and development : the prescriptive process -- Finding the strategic route forward: mainly emergent approaches -- Organisational structure, style and people issues -- Implementing and controlling the strategic plan -- Green strategy and sustainability -- Managing strategic change -- Strategic leadership -- Entrepreneurial strategy -- Government, public sector and not-for-profit strategies -- International expansion and globalisation strategies -- Strategy and business models.

9781292064666 (print)

2014039211


Strategic planning.
Business planning.

HD30.28 / lyn 2018

658.4/012

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