Preparing the marketing plan / David Parmerlee.
Material type:
TextSeries: American Marketing Association marketing toolboxPublication details: Lincolnwood, Ill. : NTC Business Books, c2000. Edition: New EditionDescription: xxiv, 223 p. : ill. ; 28 cmISBN: 0658001345Subject(s): Marketing -- Management | Strategic planningDDC classification: 658.8 LOC classification: HF5415.13 | par 2000Online resources: Contributor biographical information | Publisher description
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Books
|
KsTU Library General Stacks | HF5415.13 par 2000 (Browse shelf(Opens below)) | 1 | Available | 111325 |
Browsing KsTU Library shelves, Shelving location: General Stacks Close shelf browser (Hides shelf browser)
| HF5415.13mer 1993 Marketing: | HF5415.13 mu 1993 Basic marketing : a global-managerial approach / | HF5415.13 .pal 2011 Principles of services marketing | HF5415.13 par 2000 Preparing the marketing plan / | HF5415.13 per 2002 Basic marketing : a global-managerial approach/ | HF5415.13 per 2002 Basic marketing : a global-managerial approach/ | HF5415.13 .wal 2014 Marketing strategy : a decision-focused approach |
At head of title: American Marketing Association.
There are no comments on this title.