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Essentials of service marketing:

By: Hoffman, Douglas KContributor(s): Bateson G. E .John | Hoffman Douglas KMaterial type: TextTextPublication details: New York: The dryden press, 1997. Description: xxi, 505pISBN: 0030152178Subject(s): Essentials of services marketingLOC classification: HD9980.5 | hof
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