Powers, Thomas L.

Modern business marketing : a strategic planning approach to business and industrial markets / Thomas L. Powers. - Saint Paul, MN : West Pub. Co., c1991. - xx, 642 p. : ill., map ; 26 cm.

Includes bibliographical references and index.

031466808X

90047274


Industrial marketing--Management.

HF5415.1263 / p68 1991

658.8/02