Kotler, Philip <br/><br/>
A framework for marketing management 

 - 6th ed. 
 - Harlow, England 
 - 344p.:  ill.; 24cm 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9781292093147 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF5415.13  / .kot 2016