Bruhn, Manfred <br/><br/>
Services marketing:  managing the service value chain/ 

 - England:  prentice Hall,  2006 
 - xxvi, 478p 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780273681571 
<br/><br/><label>Subjects--Topical Terms: </label><br/>services marketing.
<br/><br/><label>LC Class. No.: </label>HD9980.5  / bru2018