Palmer, Adrian. The business and marketing environment / Adrian Palmer and Ian Worthington. - London ; New York : McGraw-Hill Book Co., c1992. - xiii, 257 p. : ill., map ; 25 cm. Includes bibliographical references and index. ISBN: 0077074424 : £12.95 LCCN: 92009025 Subjects--Topical Terms: Marketing.Export marketing.Organizational effectiveness.Marketing research. LC Class. No.: HF5415 / pal 1992 Dewey Class. No.: 658.8