Odden, Lee. Optimize : how to attract and engage more customers by integrating SEO, social media, and content marketing / Lee Odden. - Hoboken, N.J. : Wiley, 2012. - xii, 243 p. : ill. ; 24 cm. Includes bibliographical references (p. 233-238) and index. ISBN: 9781118167779 (hbk.) 1118167775 (hbk.) 9781118239575 (ebk.) 9781118226384 (ebk.) 9781118264270 (ebk.) LCCN: 2011279126 Nat. Bib. No.: GBB1C4114 bnb Nat. Bib. Agency Control No.: 015955834 Uk Subjects--Topical Terms: Direct marketing.Direct selling.Social media. LC Class. No.: HF5415.126 / odd 2019 Dewey Class. No.: 658.872