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		The new strategic brand management : creating and sustaining brand equity long term / Jean-Noël Kapferer. by Kapferer, Jean-Noël \| Kapferer, Jean-Noël. Strategic brand management. Edition: 3rd ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: London ; Sterling, VA. : Kogan Page, 2004Online access: Publisher description \| Contributor biographical information Availability: Items available for loan: KsTU Library (5)Call number: HD69.B7 kap 2010, ... Place hold Add to cart (remove)
		What great brands do : the seven brand-building principles that separate the best from the rest / Denise Lee Yohn. by Yohn, Denise Lee, 1967-. Material type: Text; Format: available online ; Literary form: Not fiction Publisher: San Francisco, CA : Jossey-Bass, A Wiley Brand, [2014]Availability: Items available for loan: KsTU Library (2)Call number: HF5415.1255 yoh 2016, ... Place hold Add to cart (remove)
		Branding : in five and a half steps / Michael Johnson. by Johnson, Michael, 1964- [[author]]. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New York, New York : Thames & Hudson, 2016Availability: Items available for loan: KsTU Library (2)Call number: HF5415 .joh 2016, ... Place hold Add to cart (remove)
		Designing brand identity : an essential guide for the entire branding team / Alina Wheeler. by Wheeler, Alina [author.]. Edition: Fifth edition.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Hoboken, New Jersey : Wiley ; [2017]Availability: Items available for loan: KsTU Library (1)Call number: HD69.B7 whe2023. Place hold Add to cart (remove)

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