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| 001 | 1105712 | ||
| 003 | OSt | ||
| 005 | 20220627134536.0 | ||
| 008 | 930210s1994 enka b 001 0 eng | ||
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_aHF5415 _bdib1994 |
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_a658.8 _220 |
| 100 | 1 |
_aDibb, Sally, _d1963- |
|
| 245 | 1 | 4 |
_aThe marketing casebook : _bcases and concepts / _cSally Dibb and Lyndon Simkin. |
| 260 |
_aLondon ; _aNew York : _bRoutledge, _c1994. |
||
| 300 |
_axi, 270 p. : _bill. ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references (p. [261]-263) and index. | ||
| 650 | 0 |
_aMarketing _xCase studies. |
|
| 700 | 1 |
_aSimkin, Lyndon, _d1961- |
|
| 906 |
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