000 | 00598nam a22002177a 4500 | ||
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003 | OSt | ||
005 | 20220613110638.0 | ||
008 | 220613b |||||||| |||| 00| 0 eng d | ||
020 | _a0030152178 | ||
040 | _cKsTU | ||
050 |
_aHD9980.5 _bhof |
||
100 | _aHoffman, Douglas K | ||
245 | _aEssentials of service marketing: | ||
260 |
_aNew York: _bThe dryden press, _c1997. |
||
300 | _axxi, 505p | ||
504 | _aIncludes bibliographical references and index. | ||
650 | _aEssentials of services marketing. | ||
700 | _aBateson G. E .John | ||
700 | _aHoffman Douglas K | ||
942 |
_2lcc _cBK _n0 |
||
999 |
_c649 _d649 |