000 | 02263cam a2200385 i 4500 | ||
---|---|---|---|
001 | 17533874 | ||
003 | OSt | ||
005 | 20220616131927.0 | ||
008 | 121116s2014 nyua 001 0 eng | ||
010 | _a 2012042692 | ||
020 | _a9780078023132 (alk. paper) | ||
020 | _a0078023130 (alk. paper) | ||
040 |
_aDLC _beng _cDLC _erda |
||
042 | _apcc | ||
043 | _an-us--- | ||
050 | 0 | 0 |
_aHF1008 _bfer 2017 |
082 | 0 | 0 |
_a650 _223 |
100 | 1 | _aFerrell, O. C. | |
245 | 1 | 0 |
_aBusiness : _ba changing world / _cO.C. Ferrell, University of New Mexico, Geoffrey A. Hirt, DePaul University, Linda Ferrell, University of New Mexico. |
250 | _aNinth edition. | ||
264 | 1 |
_aNew York : _bMcGraw-Hill Irwin, _c[2014] |
|
300 |
_axxxiv, 616 pages : _billustrations ; _c26 cm |
||
336 |
_atext _2rdacontent |
||
337 |
_aunmediated _2rdamedia |
||
338 |
_avolume _2rdacarrier |
||
500 | _aIncludes index. | ||
505 | 0 | _aBusiness in a changing world -- The dynamics of business and economics -- Appendix A Guidelines for the development of the business plan -- Business ethics and social responsibility -- Appendix B The legal and regulatory environment -- Business in a borderless world -- Starting and growing a business -- Options for organizing business -- Small business, entrepreneurship, and franchising -- Managing for quality and competitiveness -- The nature of management -- Organization, teamwork, and communication -- Managing service and manufacturing operations -- Creating the human resource advantage -- Motivating the workforce -- Managing human resources -- Appendix C Personal career plan -- Marketing : developing relationships -- Customer-driven marketing -- Dimensions of marketing strategy -- Digital marketing and social networking -- Financing the enterprise -- Accounting and financial statements -- Money and the financial system -- Financial management and securities markets -- Appendix D Personal financial planning. | |
650 | 0 | _aBusiness. | |
650 | 0 |
_aManagement _zUnited States. |
|
700 | 1 | _aHirt, Geoffrey A. | |
700 | 1 | _aFerrell, Linda. | |
906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
||
942 |
_2lcc _cBK _n0 |
||
999 |
_c812 _d812 |