| 000 | 01227pam a2200301 a 4500 | ||
|---|---|---|---|
| 001 | 597648 | ||
| 003 | OSt | ||
| 005 | 20220623120919.0 | ||
| 008 | 910409s1992 enka b 001 0 eng | ||
| 010 | _a 91017528 | ||
| 020 |
_a0631176292 (acidfree paper) : _c$40.00 |
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| 020 |
_a0631176314 (acidfree paper) : _c$19.95 |
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| 040 |
_aDLC _cDLC _dDLC |
||
| 050 | 0 | 0 |
_aHF5415.13 _bmer 1992 |
| 082 | 0 | 0 |
_a658.8 _220 |
| 100 | 1 |
_aMercer, David _q(David Steuart) |
|
| 245 | 1 | 0 |
_aMarketing / _cDavid Mercer. |
| 260 |
_aOxford, OX, UK ; _aCambridge, Mass., USA : _bBlackwell, _c1992. |
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| 300 |
_aix, 759 p. : _bill. ; _c25 cm. |
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| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/enhancements/fy0801/91017528-t.html |
| 856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy0801/91017528-d.html |
| 856 | 4 | 2 |
_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy0801/91017528-b.html |
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
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| 942 |
_2lcc _cBK _n0 |
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| 999 |
_c942 _d942 |
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