000 00993cam a2200289 a 4500
001 14643732
003 OSt
005 20220624133430.0
008 061122s2007 enka b 001 0 eng
010 _a 2006052549
020 _a9780273694502
040 _aDLC
_cDLC
_dDLC
050 0 0 _aHF5415.15
_bbok 2007
082 0 0 _a658.5/6
_222
100 1 _aBaker, Michael J.,
_d1935-
245 1 0 _aProduct strategy and management:
_cMichael Baker and Susan Hart.
250 _a2nd ed.
260 _aHarlow, England ;
_aNew York :
_bFT Prentice Hall,
_c2007.
300 _axviii, 541 p. :
_bill. ;
_c25 cm.
504 _aIncludes bibliographical references (p. [504]-526) and index.
650 0 _aProduct management.
650 0 _aNew products
_xManagement
_vCase studies.
700 1 _aHart, Susan J.
906 _a7
_bcbc
_corignew
_d1
_eocip
_f20
_gy-gencatlg
942 _2lcc
_cBK
_n0
999 _c994
_d994