Marketing for hospitality and tourism (Record no. 2853)

MARC details
000 -LEADER
fixed length control field 00683nam a22002537a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240708113556.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240708b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780132017732
040 ## - CATALOGING SOURCE
Transcribing agency KsTU
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number TX911.3
Item number .kot 2006
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
245 ## - TITLE STATEMENT
Title Marketing for hospitality and tourism
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Upper Saddle, New Jersey
Name of publisher, distributor, etc. Pearson Education Ltd.
300 ## - PHYSICAL DESCRIPTION
Extent xxii, 932p.:
Other physical details ill.; 25 cm
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Hospitality industry Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Tourism Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Bowen, John T.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Makens, James C.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Suppress in OPAC No
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Materials specified (bound volume or other part) Damaged status Not for loan Home library Current library Shelving location Date acquired Inventory number Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification TECHNOLOGY - Home Economics     KsTU Library KsTU Library Reference 12/03/2008 2853   TX911.3 .kot 2006 100358 07/08/2024 1 07/08/2024 Books
    Library of Congress Classification TECHNOLOGY - Home Economics     KsTU Library KsTU Library Reference 07/14/2005 2853   TX911.3 .kot 2006 100360 07/08/2024 2 07/08/2024 Books
    Library of Congress Classification TECHNOLOGY - Home Economics     KsTU Library KsTU Library Reference 07/02/2004 2853   TX911.3 .kot 2006 100471 01/14/2025 3 01/14/2025 Books

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