Managing global customers : an integrated approach / George S. Yip, Audrey J. M. Bink.
Material type:
TextPublication details: Oxford ; New York : Oxford University Press, 2007. Description: xiii, 272 p. ; 24 cmISBN: 9780199229833 (alk. paper); 019922983X (alk. paper)Subject(s): Customer relations -- Management | International business enterprises -- ManagementDDC classification: 658.8/4 LOC classification: HF5415.5 | yip 2007Online resources: Table of contents only
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
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KsTU Library General Stacks | HF5415.5 yip 2007 (Browse shelf(Opens below)) | 1 | Available | 102307 | |
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KsTU Library General Stacks | HF5415.5 yip 2007 (Browse shelf(Opens below)) | 2 | Available | 102311 | |
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KsTU Library General Stacks | HF5415.5 yip 2007 (Browse shelf(Opens below)) | 3 | Available | 102309 |
Includes bibliographical references (p. 245-257) and index.
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