Essentials of marketing:

By: McCarthy, Jerome EContributor(s): McCarthy, Jerome E | Perreault, D. WilliamMaterial type: Text

TextPublication details: Boston: IRWIN Homewood, 1991. Edition: 5th edDescription: xvii,526p.; illISBN: 0256093237LOC classification: HF5415.m378 | mcc1998

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Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Books	KsTU Library General Stacks	HF5415.m378 mcc1998 (Browse shelf(Opens below))	1	Available		102322

Includes bibliographical references and index.

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