The big data-driven business : how to use big data to win customers, beat competitors, and boost profits / Russell Glass, Sean Callahan.
Material type:
TextPublisher: Hoboken : Wiley, 2014Description: 1 online resourceContent type: text Media type: computer Carrier type: online resourceISBN: 9781118889787 (epub); 9781118889848 (pdf)Subject(s): Internet marketing | Business communication | Online social networks | Consumer behavior | BUSINESS & ECONOMICS / Marketing / Research | BUSINESS & ECONOMICS / Marketing / General | BUSINESS & ECONOMICS / Consumer BehaviorAdditional physical formats: Print version:: Big data-driven businessDDC classification: 658.8/72 LOC classification: HF5415.1265 | gla 2015Other classification: BUS043060 | BUS043000 | BUS016000 Online resources: Cover image
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
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Books
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KsTU Library General Stacks | HF5415.1265 gla 2015 (Browse shelf(Opens below)) | 1 | Available | 104820 | |
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Books
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KsTU Library General Stacks | HF5415.1265 gla 2015 (Browse shelf(Opens below)) | 1 | Available | 104827 |
Includes index.
Description based on print version record and CIP data provided by publisher.
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