Consumer behavior : implications for marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney.

By: Hawkins, Del IContributor(s): Best, Roger J | Coney, Kenneth AMaterial type: Text

TextPublication details: Homewood, IL : Irwin, c1992. Edition: 5th edDescription: xv, 674 p. : ill. (some col.) ; 27 cmISBN: 0256094098Subject(s): Consumer behavior -- United States | Market surveys -- United States | Consumer behavior -- United States -- Case studies | Market surveys -- United States -- Case studiesDDC classification: 658.8/324/0973 LOC classification: HF5415.33.U6 | haw 1991

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Books	KsTU Library General Stacks	HF5415.33.U6 haw 1991 (Browse shelf(Opens below))	1	Available		102317

Includes bibliographical references and indexes.

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