The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, newsjacking, & viral marketing to reach buyers / David Meerman Scott.
Material type:
TextPublisher: Hoboken, New Jersey : John Wiley & Sons, Inc., [2017]Edition: Sixth editionDescription: xxi, 426 pages ; 24 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9781119362418 (pbk.)Other title: New rules of marketing and PRSubject(s): Internet marketing | Internet in public relationsAdditional physical formats: Online version:: New rules of marketing & PRDDC classification: 658.8/72 LOC classification: HF5415.1265 | .soc 2017
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
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KsTU Library General Stacks | HF5415.1265 .soc 2017 (Browse shelf(Opens below)) | 1 | Available | 111094 | |
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Books
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KsTU Library General Stacks | HF5415.1265 .soc 2017 (Browse shelf(Opens below)) | 2 | Available | 111095 |
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Earlier edition: 2015.
Includes index.
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