Principles and practice of marketing/ David Jobber.
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TextPublication details: London; Boston; McGraw-Hill, 2013 Edition: 7th edDescription: xx, 870p.: IllISBN: 9780077140007Subject(s): Marketing | Marketing -- Case studies -- EuropeLOC classification: HF5415 | .J5 2013
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| HF5415hee 1995 Marketing: Everybody's Business. | HF5415 job Principles and practice of marketing/ | HF5415 job Principles and practice of marketing/ | HF5415 job Principles and practice of marketing/ | HF5415 .joh 2016 Branding : in five and a half steps / | HF5415 ker 2017 Marketing / | HF5415 kot 1996 Marketing Management: analysis, planning, implementation, and control/ |
Includes bibliographical references and index.
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