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The professionals' guide to publishing : a practical introduction to working in the publishing industry / Gill Davies, Richard Balkwill.

By: Davies, Gill, 1945-Contributor(s): Balkwill, RichardMaterial type: TextTextPublication details: Philadelphia : Kogan Page Limited, 2011. Description: vii, 312 p. : ill. ; 24 cmISBN: 9780749455415; 9780749462581Subject(s): Publishers and publishing | Book industries and tradeDDC classification: 070.5023 LOC classification: Z278 | .dav 2011
Contents:
Publishing--art or science? -- Publishing as a business -- The work of the commissioning editor -- Marketing -- Sales, distribution and the supply chain -- Publishing services and production -- Why publishers need to know about the law -- Understanding how rights and permissions work -- Careers in publishing.
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Z278 .dav 2011 (Browse shelf(Opens below)) 1 Available 100504

Publishing--art or science? -- Publishing as a business -- The work of the commissioning editor -- Marketing -- Sales, distribution and the supply chain -- Publishing services and production -- Why publishers need to know about the law -- Understanding how rights and permissions work -- Careers in publishing.

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