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Inside book publishing / Giles Clark and Angus Phillips.

By: Clark, Giles N. (Giles Noel) [author.]Contributor(s): Phillips, Angus, 1961- [author.]Material type: TextTextPublisher: London ; New York : Routledge, Taylor & Francis Group, 2014Edition: Fifth editionDescription: xix, 355 pages : illustrations, maps ; 26 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9780415537162 (hbk); 9780415537179 (pbk)Subject(s): Publishers and publishing | Publishers and publishing -- Vocational guidance | Publishers and publishing -- Great BritainDDC classification: 070.5 LOC classification: Z278 | .cla 2014
Contents:
The development of modern trade publishing -- Publishing for educational, academic and professional markets -- The characteristics of the main publishing sectors -- Creating and protecting value in publishing -- The author -- Commissioning -- The author contract and editorial development -- Design and production -- Marketing -- Sales and distribution -- Rights sales -- The sales channels for books in the UK -- Getting into publishing.
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