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Marketing:

by Bovee, L. Courtland | Bovee, L. Courtland | Thill V. John.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York: McGraw-Hill, 1992Availability: Items available for loan: KsTU Library (4)Call number: HF5415.B6213 bov, ...

Essentials of marketing : text and cases / Geoffrey Lancaster, Lester Massingham.

by Lancaster, Geoffrey, 1938- | Massingham, Lester.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London ; New York : McGraw-Hill Book Co., c1993Availability: Items available for loan: KsTU Library (1)Call number: HF5415 lan 1993.

Principles of marketing / Adrian Palmer.

by Palmer, Adrian.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Oxford ; New York : Oxford University Press, 2000Online access: Publisher description | Table of contents only | Contributor biographical information Availability: Items available for loan: KsTU Library (1)Call number: HF5415 pal 2000.

The business and marketing environment / Adrian Palmer and Ian Worthington.

by Palmer, Adrian | Worthington, Ian, 1946-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London ; New York : McGraw-Hill Book Co., c1992Availability: Items available for loan: KsTU Library (2)Call number: HF5415 pal 1992, ...

Marketing 4.0 : moving from traditional to digital / Philip Kotler, Hermawan Kartajaya, Iwan Setiawan.

by Kotler, Philip [author.] | Kartajaya, Hermawan, 1947- [author.] | Setiawan, Iwan [author.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hoboken, New Jersey : Wiley, [2017]Other title: Marketing four point zero.Availability: Items available for loan: KsTU Library (2)Call number: HF5415 kot 2017, ...

Marketing:

by Grewal, Dhruv | Levy, Michael.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York: McGraw-Hill, 2015Availability: Items available for loan: KsTU Library (2)Call number: HF5415 gre 2018, ...

Customer relationship management:

by Choudhary, kunal | Choudhary, kunal.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi: Random publications, 2012Availability: Items available for loan: KsTU Library (2)Call number: HF5415 cho2018, ...

Marketing / Dhruv Grewal, PhD, Babson College, Michael Levy, PhD, Babson College.

by Grewal, Dhruv | Levy, Michael, 1950-.

Edition: Fifth edition.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York, NY : McGraw-Hill Education, [2016]Availability: Items available for loan: KsTU Library (3)Call number: HF5415 gre 2017, ...

Basic marketing: principles and practice/

by Cannon, Tom | Cannon, Tom.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York: Cassell educational limited, 1992Availability: Items available for loan: KsTU Library (2)Call number: HF 5415 can1995, ...

Hotel housekeeping : Operations and Management / Editored by Raghubalan and Smritee

Edition: 3rd editionMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi ,India Oxford University Press 2015Availability: Items available for loan: KsTU Library (3)Call number: TX 928 Ras 2015, ...

Global content marketing : how to create great content, reach more customers, and build a worldwide marketing strategy that works / Pam Didner.

by Didner, Pam.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill, [2015]Availability: Items available for loan: KsTU Library (4)Call number: HF5415 did 2016, ...

Hedgehog signaling protocols / edited by Natalia A. Riobo, Department of Biochemistry and Molecular Biology. Sidney Kimmel Cancer Center, Thomas Jefferson University, Philadelphia, PA, USA.

by Riobo, Natalia A [editor.].

Series: Methods in molecular biology (Clifton, N.J.) ; v. 1322. | Springer protocols (Series)Edition: Second edition.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : Humana Press, [2015]Online access: Table of contents | Publisher description Availability: Items available for loan: KsTU Library (1)Call number: QP517.C45 H44 2015.

Business venture:

by Coates, Paul | Coates, Paul.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York: Oxford university press, 1989Availability: Items available for loan: KsTU Library (1)Call number: HF5351.C6 coa1994.

Forbes greatest business stories of all time / by Daniel Gross and the editors of Forbes magazine.

by Gross, Daniel, 1967-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York : J. Wiley & Sons, c1996Online access: Contributor biographical information | Publisher description | Table of Contents Availability: Items available for loan: KsTU Library (1)Call number: HF5386 gro1996.

Retail 101 : the guide to managing and marketing your retail business / Nicole L. Reyhle and Jason A. Prescott.

by Reyhle, Nicole L [author.] | Prescott, Jason A [author.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill Education, [2014]Availability: Items available for loan: KsTU Library (2)Call number: HF5429 rey 2018, ...

Managing Product and Service Development: Text and cases.

by Thomke, Stefan H, 2007.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York: Mcgraw Hill, 2007Availability: Items available for loan: KsTU Library (2)Call number: HF5415.153tho 2007, ...

Product strategy and management: Michael Baker and Susan Hart.

by Baker, Michael J, 1935- | Hart, Susan J.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Harlow, England ; New York : FT Prentice Hall, 2007Availability: Items available for loan: KsTU Library (5)Call number: HF5415.15 bok 2007, ...

Managing global customers : an integrated approach / George S. Yip, Audrey J. M. Bink.

by Yip, George S | Bink, Audrey J. M.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Oxford ; New York : Oxford University Press, 2007Online access: Table of contents only Availability: Items available for loan: KsTU Library (1)Call number: HF5415.5 yip 2007.

Managing global customers : an integrated approach / George S. Yip, Audrey J. M. Bink.

by Yip, George S | Bink, Audrey J. M.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Oxford ; New York : Oxford University Press, 2007Online access: Table of contents only Availability: Items available for loan: KsTU Library (3)Call number: HF5415.5 yip 2007, ...

Digital marketing : integrating strategy and tactics with values / written by Ira Kaufman & Chris Horton.

by Kaufman, Ira Morton, 1947- | Horton, Chris (Marketing consultant) | a guidebook for executives, managers, and students.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York ; London : Routledge, Taylor & Francis Group, 2015Availability: Items available for loan: KsTU Library (1)Call number: HF5415.1265 kau. 2015.

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