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		Sales promotion : how to create, implement & integrate campaigns that really work / Roddy Mullin and Julian Cummins. by Mullin, Roddy \| Cummins, Julian. Edition: 4th ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: London ; Philadelphia : Kogan Page, 2008Online access: Table of contents only Availability: Items available for loan: KsTU Library (2)Call number: HF5438.5 mul 2012, ... Place hold Add to cart (remove)
		Below-the-line promotion / John Wilmshurst. by Wilmshurst, John \| Chartered Institute of Marketing. Series: Marketing series (London, England). Professional development.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxford ; Boston : Butterworth-Heinemann, 1993Availability: Items available for loan: KsTU Library (5)Call number: HF5438.5 wil 1996, ... Place hold Add to cart (remove)
		Advertising, promotion & supplemental aspects of integrated marketing communications / Terence A. Shimp. by Shimp, Terence A. Series: The Dryden Press series in marketingEdition: 5th ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Fort Worth : Dryden Press, c2000Other title: Advertising, promotion, and supplemental aspects of integrated marketing communications \| Advertising promotion.Online access: Contributor biographical information \| Publisher description \| Table of contents only Availability: Items available for loan: KsTU Library (3)Call number: HF5415.123 shi 2000, ... Place hold Add to cart (remove)
		Advertising and promotion management / John R. Rossiter, Larry Percy. by Rossiter, John R \| Percy, Larry. Series: McGraw-Hill series in marketingMaterial type: Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill, 1987Availability: Items available for loan: KsTU Library (4)Call number: HF5821 ros 1987, ... Place hold Add to cart (remove)

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