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		Understanding customers / Rosemary Phipps and Craig Simmons. by Phipps, Rosemary \| Simmons, Craig \| Chartered Institute of Marketing. Series: CIM student workbook series. MarketingMarketing series (London, England)Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxford : Butterworth-Heinemann, 1995Availability: Items available for loan: KsTU Library (5)Call number: HF5415.32 phi1995, ... Place hold Add to cart (remove)
		The innovation edge : creating strategic breakthroughs using the voice of the customer / William Barnard and Thomas F. Wallace. by Barnard, William \| Wallace, Thomas F. Series: Executive breakthrough seriesMaterial type: Text; Format: print ; Literary form: Not fiction Publication details: Essex Junction, VT : Omneo̲ c1994Availability: Items available for loan: KsTU Library (1)Call number: HF5415.5 bar 1994. Place hold Add to cart (remove)

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